{"id":1284,"date":"2024-12-06T12:41:29","date_gmt":"2024-12-06T15:41:29","guid":{"rendered":"https:\/\/showcases.hands.com.br\/?p=1284"},"modified":"2024-12-10T17:47:19","modified_gmt":"2024-12-10T20:47:19","slug":"subway-2-2-2-2-2-2-2-2-3-2-2-2-3","status":"publish","type":"post","link":"https:\/\/showcases.hands.com.br\/?p=1284","title":{"rendered":"JOHN DEERE"},"content":{"rendered":"\n<div class=\"conteudo-case\">\n\t<div class=\"imagem-topo\">\n\t  <img decoding=\"async\" src=\"https:\/\/showcases.hands.com.br\/wp-content\/uploads\/2024\/12\/Topo-1.png\" \/>\n\t<\/div>\n\n\t<div class=\"conteudo-post\">\n\t\t<h1>John Deere<\/h1>\n\t\t\n\t\t<div class=\"box-conteudo\">\n\t\t\t<div class=\"box-texto\">\n\t\t\t\t<div class=\"linha\">\n\t\t\t\t\t<h2>ANO: <\/h2>\n\t\t\t\t\t<p>2024<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"linha\">\n\t\t\t\t\t<h2>CASE: <\/h2>\n\t\t\t\t\t<p>O case da John Deere destaca uma estrat\u00e9gia criativa: o uso de push notifications para engajar o p\u00fablico. A a\u00e7\u00e3o direcionava os usu\u00e1rios para um mini game interativo, que apresentava de forma din\u00e2mica e divertida os upgrades dispon\u00edveis, refor\u00e7ando os valores de inova\u00e7\u00e3o e tecnologia da marca.\n\n\n\n\n\n\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"box-video\">\n\t<video poster=\"https:\/\/showcases.hands.com.br\/wp-content\/uploads\/2024\/12\/Cases_JD_mockup.png\" controls>\n\t\t<source src=\"https:\/\/showcases.hands.com.br\/wp-content\/uploads\/2024\/12\/Cases_JD_mockup.mp4\" type=\"video\/mp4\">\n\t<\/video>\n<\/div>\n\t\t<\/div>\n\t<\/div>\t\n<\/div>\n\n<input id=\"push-button\" class=\"enviar-push\" style=\"display: block; margin: auto; margin-top: 50%;\" type=\"submit\" value=\"Enviar Push\" onclick=\"test();\" \/>\n\n<script type=\"text\/javascript\">\nif (!window.HandsMDM) {\n    document.getElementById(\"push-button\").style.display = 'block';\n}\n<\/script>\n<script>\n  document.querySelector('#push-button').addEventListener('click', () => {\n    var code = '8822-152716-161538';\n    if (window.HandsMDM) {\n      HandsMDM.showNotification(code);\n    } else if (webkit.messageHandlers.showNotification) {\n      webkit.messageHandlers.showNotification.postMessage(code);\n    }\n  })\n\n  window.addEventListener('load', function() {\n    if (!window.HandsMDM && !webkit.messageHandlers.showNotification) {\n      document.querySelector('#push-button').style.display = 'block';\n    }\n  });\n<\/script>\n\n<div class=\"qr-code-showcase\">\n<p>Escaneie o Qr Code<br> no App do showcase<\/p>\n<img decoding=\"async\" src=\"\" alt=\"Qr Code\" \/>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>John Deere ANO: 2024 CASE: O case da John Deere destaca uma estrat\u00e9gia criativa: o uso de push notifications para engajar o p\u00fablico. A a\u00e7\u00e3o direcionava os usu\u00e1rios para um mini game interativo, que apresentava de forma din\u00e2mica e divertida os upgrades dispon\u00edveis, refor\u00e7ando os valores de inova\u00e7\u00e3o e tecnologia da marca. Escaneie o Qr [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1267,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[17,19,5,7],"class_list":["post-1284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria","tag-agro-pets","tag-mini-game","tag-push","tag-push-1-imagem"],"_links":{"self":[{"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/posts\/1284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1284"}],"version-history":[{"count":2,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/posts\/1284\/revisions"}],"predecessor-version":[{"id":1287,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/posts\/1284\/revisions\/1287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=\/wp\/v2\/media\/1267"}],"wp:attachment":[{"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/showcases.hands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}